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Writer's pictureGerard Lalo Sandoval

Avoid the "Product Zone": Elevate Your Own Value to a Commodity

Ever had a client say your prices are too high?


It’s because they only see you as a product, not a valuable commodity. 


You have just been put in the dreaded "Product Zone".


Here’s how you can change that perception and elevate your value:


» Build strong, genuine connections with clients. 


» Understand your client's needs.


» Showcase you unique skills and expertise.


» Deliver consistent quality with exceptional service.


» Stay innovative and continuously present fresh ideas. 


» Develop your own unique style.


» Invest in continuous learning and keep updating your skills and knowledge. 


» Maintain a professional online presence. If you're reading this, you're on LinkedIn, and you're doing great. Which brings me to my final tip...


» Build a strong professional network.



Transforming yourself from a mere product to a valuable commodity takes effort, but the rewards are worth it. 

Elevate your value and watch your business thrive!






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